Electronic shelf tags are used to display the prices of products on shelves. A system of display modules is typically mounted on the front edge of retail shelving. The electronic tags are automatically updated with new prices and are controlled by a central server. In most cases, the price of products changes as soon as a change in the price is made. These devices are attached to the front edge of the retail shelving. For most retailers, electronic shelf labels can reduce the costs of product display, as they don’t have to purchase expensive paper or ink.
While paper-based tags can be expensive, electronic shelf tags offer a number of benefits. They allow employees to communicate with customers in real-time, providing information about items’ inventory status. Unlike manual inventory counts, they can also provide valuable information, including transit information and quantity on hand. The system is also highly flexible, allowing stores to change prices at any time of the day. This feature helps retailers improve their bottom-line by reducing waste and improving revenue.
A disadvantage of the traditional price tag system is that the price is difficult to update. When it’s time to change the price, the label might fall off, causing more complaints. This means that some customers will leave without seeing the price. In addition, it diverts associates from their core task of assisting consumers. With electronic shelf tags, merchants don’t have to worry about staffing the shelves. Instead, they can easily modify the prices of products with the click of a button.
Another benefit of electronic shelf tags is that they can save retailers time by displaying omnichannel data on shelves. Users can view product pricing within minutes, which can save a significant amount of time. It’s also possible to receive push advertisements based on their shopping history. A grocery store is a constant reminder to shoppers, so using such a technology can help shoppers make decisions faster and more effectively. These devices are thinner than paper-based shelf labels, thereby lowering the costs of the staff that would otherwise be needed.
The technology behind electronic shelf tags is not only convenient. It can provide customers with extra information about a product. It is important to remember that it is necessary to have an app for the electronic shelf tags to function. If a customer wants to use the information from the electronic shelf tag, they can tap a mobile phone’s NFC tag and be directed to the desired page. A smartphone can then send the information to the relevant page.
Electronic shelf tags are also a smart way to reduce the labor costs of a store. Many supermarkets already have these devices installed to reduce the cost of storing products. They also allow customers to ask questions about product sizes, price changes, and availability. With electronic shelf tags, they no longer have to ask the clerks to find out the information they need. Similarly, supermarkets can use social media to promote their products. This will allow them to get the latest news on the products they are selling.
With electronic shelf tags, retailers can easily update prices and promotions. It is important to remember that consumers expect price synchrony between online and in-store prices. It is difficult to keep up with this requirement without these devices. By contrast, digital shelves will enable a retailer to easily implement changes in pricing and promotion. The advantages of using electronic shelf tags are numerous. The benefits are far-reaching. You will be able to keep track of the prices and promotions of each product, and customers will be more satisfied with your service.
The cost of electronic shelf tags depends on the size of your retail store and the number of products you sell. Depending on the size of your store, you can purchase electronic shelf tags at various prices. However, it is important to know that the price of a single electronic shelf tag can vary from the cost of another. It is possible to create an automated planogram that is integrated with electronic shelf tags. With this, consumers can find the right product at the right price at the right time.